Friday, May 22, 2015

Stones Makes Major Kids' Programming Push

LONDON: Sky is dramatically deepening its on-demand library of children's shows, increasing the number of episodes accessible from 700 to around 4, 500.

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The 600-percent increase follows within new deals signed with regarding rights holders as Viacom and simply Turner. This includes previous seasons among the Octonauts exclusively on demand, in conjunction with even more episodes of popular program such as Spongebob case SquarePants, Dora currently the Explorer, Horrible Histories and Tom 10. In all, Sky is coming up with a multi-million-pound commitment to ramping ascending its kids' on-demand offerings.

Lomaz Bradley-Jones, Sky's brand director using TV products, said: "I aware of from my own kids that they plan to watch their favorite TV characters, just like Ben and Dora, whenever they can. And oldsters want the convenience of a quick and simple easy access lots of episodes all in one location. That's why we're massively deepening the variety and number of shows located on demand—and putting them front and simply center of the Sky+ TV Help and advice. For our customers it means a huge archives of kids' shows, all during which time at the touch of a button. "

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